Anodot, a cloud cost management platform, has signed a strategic partnership with Greenpixie, a cloud sustainability data company. Anodot’s FinOps tool will now offer cloud cost and carbon emissions data through a single pane of glass. Customers’ emissions data will be calculated using the ISO-verified, cloud emissions measurement methodology developed by Greenpixie.

Carbon has been shown as a very effective motivator for engineers to cut cloud waste, even more effective than saving costs. However, these two motivators (cost and carbon) have not been visible in equal granularity within the available FinOps tools — until now. In fact, early attempts at incorporating sustainability measurements in FinOps have often relied on spend proxies, which lack accuracy. In contrast, Greenpixie’s methodology, verified under ISO-14064, ensures accurate cloud emission measurements and trustworthy cloud sustainability data.

Through this partnership, Greenpixie’s technology will be integrated with Anodot’s state-of-the-art server utilization data. This will enable Anodot’s FinOps customers to see highly accurate emissions data in hourly granularity and have full visibility into the carbon and water impacts of their cloud decisions. The new GreenOps feature will be available to all Anodot customers in Q4 2024.

“As cloud adoption continues to rise, so does cloud waste, costs and carbon footprint. Optimization practices like FinOps and GreenOps are now more critical than ever before to bring innovation and cultural change and to remain competitive. In addition, macroeconomic challenges and European regulations like CSRD and SFDR, as well as the UK SDR, are further putting cloud and non-cloud vendors under pressure to address economic and sustainability criteria,” said Filippo Vanara, Senior Research Analyst, European CloudOps and ESG, IDC Europe.

This Greenpixie Anodot solution is built to be the only solution that can effectively address these global concerns.

David Drai, CEO of Anodot, describes the customer benefit of this partnership: “At Anodot, our cloud cost optimization platform empowers businesses to maximize their cloud efficiency and significantly reduce expenditures. Through our strategic partnership with Greenpixie, an industry pioneer in GreenOps solutions, we further elevate our commitment to sustainable practices. Greenpixie’s seamless integration provides accurate visibility into cloud environments’ energy consumption and carbon emissions. This collaboration allows organizations to optimize cloud costs while contributing to a greener future.”

John Ridd, CEO of Greenpixie, also addressed the potential benefits of this collaboration: “Anodot and Greenpixie’s partnership puts emissions data in the hands of those who have the power to make a difference – the engineers. Greenpixie’s trusted methodology and ongoing partnerships with academic institutions ensure the continuous improvement and accuracy of our cloud emission methodology. Meanwhile, Anodot’s complete suite of FinOps services, capabilities and platforms will now boast the double value of protecting the planet and profits.”